Bednarik,-J; Petrovic,-K; Nyerges,-M. Exchange value of top level sports results and its comparative marketing advantage in Slovenia and Hungary

review-of-the-Hungarian-University-of-Physical-Education-Budapest

35(1/2), 1997, 25-32, Total No. of Pages: 8

Berstein,-A Behind the numbers: how U.S. sports dollars are spent - media broadcast rights. Street-and-Smith's-sportsbusiness-journal-Charlotte,-N.C. 4(47), 11-17

Mar 2002, 33-34, Total No. of Pages: 2

Bhasin,-A-K Tax-exempt bond financing of sports stadiums: is the price right?

Villanova-sports-and-entertainment-law-journal-Villanova,-Pa. 7(2),

2000, 181-208, Total No. of Pages: 28

Blackshaw,-I Sports sponsorship and ambush marketing New-law-journal-London 151(6991), 6 July 2001, 1001-1002, Total No. of

Pages: 2

Brian Garrity. Chase forms sports finance unit. The Investment Dealers' Digest: IDD; New York; Aug 10, 1998

Britcher,-C. Major leages seek foreign fields. SportBusiness-international-London,-England (69), May 2002, 48-49;51,

Total No. of Pages: 3

Broughton,-D Behind the numbers: how U.S. sports dollars are spent – multimedia. Street-and-Smith's-sportsbusiness-journal-Charlotte,-N.C. 4(47), 11-17 Mar 2002, 34-35, Total No. of Pages: 2

Brown,-C; Paul,-D-M..The political scorecard of professional sports facility referendums in the United States, 1984-2000 Journal-of-sport-and-social-issues-(Thousand-Oaks,-Calif.) 26(3), Aug

2002, 248-267, Total No. of Pages: 20

Cai,-J; Zhou,-F; Li,-J-W The strategies for developing sports fitness industry in northwestern China.

Journal-of-Xi'an-institute-of-physical-education-Xi'an,-PRC 18(4),

2001, 13-16, Total No. of Pages: 4

Cai,-J; Liu,-R-S. Research on present situation of sports consumption and developing countermeasure from six cities' citizens in China.

Journal-of-Chengdu-Physical-Education-Institute 26(6), 2000, 8-11,

Total No. of Pages: 4

Cait Murphy. The folly of taxpayer-funded stadiums. Fortune; New York; Dec 21, 1998;

Carney,-S Sports fans grow richer, more diverse: trends found in ESPN sports poll have affected how teams, sponsors do business

Street-and-Smith's-sportsbusiness-journal-Charlotte,-N.C. 4(36), 24-30

Dec 2001, 21-22, Total No. of Pages: 2

Chang,-S; Canode,-S. Economic impact of a future college football program.

Journal-of-sport-management-(Champaign,-Ill.) 16(3), July 2002,

239-246, Total No. of Pages: 8

Cornwell,-T-G; Relyea,-G-E; Irwin,-R-L; Maignan,-I. Understanding long-term effects of sports sponsorship: role of experience, involvement, enthusiasm and clutter

International-journal-of-sports-marketing-and-sponsorship-London,-England 2(2), June/July 2000, 127-143, Total No. of Pages: 17

Covell,-D.. The role of corporate sponsorships in intercollegiate athletics. Sport-marketing-quarterly-Morgantown,-W.-Va. 10(4), Dec 2001, 245-247,

Total No. of Pages: 3

Cronin,-M; Glover,-K Sports sponsorship in New Zealand

NZLJ:-New-Zealand-law-journal-Croydon,-England Apr 2001, 124-128, Total

No. of Pages: 5

David Swindell. Who benefits from the presence of professional sports teams? The implications for public funding of stadiums and arenas Public Administration Review; Washington; Jan/Feb 1998.

Davis,-R-O. The economics of professional team sports.(Review)

Journal-of-sport-history-University-Park,-Pa. 28(1), Spring 2001,

121-123, Total No. of Pages: 3

Dexter,-G One year on - the state of sports sponsorship in Australia

Sportscape-Canberra,-Aust. 1(2), Oct 2001, 6-8, Total No. of Pages: 3

Drawer,-S; Fuller,-C-W. Perceptions of retired professional soccer players about the provision of support services before and after retirement

British-journal-of-sports-medicine-Oxford,-England 36(1), Feb 2002,

33-38, Total No. of Pages: 6

Durand,-C; Bayle,-E. Public assistance in spectator sport: a comparison between Europe and the United States. European-journal-of-sport-science 2(2), Apr 2002

Finance and Economics: A Tiger economy

Eduselling: the role of customer education in selling to corporate

clients in the sport industry

Sutton,-W-A; Lachowetz,-T; Clark,-J

International-journal-of-sports-marketing-and-sponsorship-London,-England

2(2), June/July 2000, 145-158, Total No. of Pages: 14

London; Oct 27, 2000, Iss. 676; pg. 46

Finance and economics: Economics focus: Tackling monopolies

Fu,-Y-N; Han,-F-Y; Luo,-S-M; Zhao,-J-H. Explanation to the standard of sports consumption.

Journal-of-physical-education-Beijing,-P.R.China 9(2), 2002, 13-15,

Total No. of Pages: 3

Games of chance: sports legislation and financing

Sports-information-bulletin-Brussels (3), 2000, 5-60, Total No. of

Pages: 56

Gordon,-B. Agent game requires a federal approach. (Editorial)

NCAA-news-Indianapolis,-Ind. 39(14), 8 July 2002, 4-5, Total No. of

Pages: 2

Gauthier,-H. How to successfully implement priority seating

Athletics-administration-Lexington,-Ky. 37(1), Feb 2002, 10-11, Total

No. of Pages: 2

Gerlis,-S The cost of life in the fast lane: Sarah Gerlis finds out how motor sports are cashing in on the racing experience.

SportBusiness-international-London,-England (65), Jan 2002, 38, Total

No. of Pages: 1

Gladden,-J. An interview with Alycen McAuley, Director of Corporate Sponsorships, Charles Schwab. International-journal-of-sports-marketing-and-sponsorship-London 4(2), June/July 2002, 99-108, Total No. of Pages: 10

Harrigan,-P-J The controversy about athletic scholarships in Canadian universities: a historical perspective

Sport-history-review-Champaign,-Ill. 32(2), Nov 2001, 140-168, Total

No. of Pages: 29

Hochberg,-P-R. New regulations clear muddled tax issue. NCAA-news-(Indianapolis,-Ind.) 39(16), 5 Aug 2002, 4-5, Total No. of

Pages: 2

Hoek,-J; Gendall,-P When do ex-sponsors become ambush marketers?

International-journal-of-sports-marketing-and-sponsorship-London,-England 3(4), Dec 2001/Jan 2002, 383-401, Total No. of Pages: 19

Holland,-T Financial missions at odds with NCAA goal. (Guest editorial)

NCAA-news-Indianapolis,-Ind. 39(10), 13 May 2002, 4-5, Total No. of

Pages: 2

Howard,-D; Burton,-R. The economic impact of sports on the Greater Los Angeles Area. International-journal-of-sports-marketing-and-sponsorship-London 4(1), Mar/Apr 2002, 23-40, Total No. of Pages: 18

Humphreys,-B-R Alternative measures of competitive balance in sports leagues. Journal-of-sports-economics-Thousand-Oaks,-Calif. 3(2), May 2002, 133-148, Total No. of Pages: 16

Jarrell,-S; Mulligan,-R-F. The demand for programs at a college football game: OLS and LMS estimates of optimal prices. Journal-of-sport-management-(Champaign,-Ill.) 16(3), July 2002,

209-229, Total No. of Pages: 21

Jones,-A Electrical resistance? Panstadia-international-quarterly-report-Castle-Donington,-England

8(2), Nov 2001, 80-83, Total No. of Pages: 4

Lachowetz,-T; Sutton,-W-A; McDonald,-M; Warnick,-R; Clark,-J

Corporate selling activities and the determinants for corporate partner

retention in the National Basketball Association (NBA)

International-journal-of-sports-marketing-and-sponsorship-London,-England 3(4), Dec 2001/Jan 2002, 403-427, Total No. of Pages: 25

Land,-J Regaining authority SGB-sporting-goods-business; 34(13), Oct 2001,

18;20;22;24;26, Total No. of Pages: 5

Lee,-J. Behind the numbers: how U.S. sports dollars are spent - spectator

Spending. Street-and-Smith's-sportsbusiness-journal-Charlotte,-N.C. 4(47), 11-17 Mar 2002, 36-37, Total No. of Pages: 2

Lefton,-T. Behind the numbers: how U.S. sports dollars are spent – sponsorships. Street-and-Smith's-sportsbusiness-journal-Charlotte,-N.C. 4(47), 11-17

Mar 2002, 37-38, Total No. of Pages: 2

Lian,-G-H . Differentiation and analysis on several pairs of relevant concepts of sports industry.

Journal-of-Shandong-physical-education-institute-Jinan,-P.R.-China

17(1), 2001, 16-18, Total No. of Pages: 3

Li,-K; Lan,-R. New economy and its influences on contemporary leisure sports. Journal-of-Xi'an-institute-of-physical-education-Xi'an,-PRC 18(4),

2001, 23-24, Total No. of Pages: 2

Li,-L-Y. Beijing, you will face the challenges-the problems appeared with the success of applying the 2008 Olympic Games. Journal-of-Tianjin-institute-of-physical-education-Tianjin,-P.R.China

17(1), 2002, 39-47, Total No. of Pages: 9

Li,-Z; Li,-Y . Analysis and study of current situation of computer sports lottery buyers in Beijing. Journal-of-Beijing-university-of-physical-education-Beijing,-P.R.China 25(2), 2002, 163-164;175, Total No. of Pages: 3

Liberman,-N Behind the numbers: how U.S. sports dollars are spent – internet. Street-and-Smith's-sportsbusiness-journal-Charlotte,-N.C. 4(47), 11-17 Mar 2002, 33, Total No. of Pages: 1

Lipponen,-K; Green,-B-C. An interview with Kimmo Lipponen, director of corporate marketing, Nokia

International-journal-of-sports-marketing-and-sponsorship-London,-England 3(4), Dec 2001/Jan 2002, 369-381, Total No. of Pages: 13

Liu,-M-H. How to seize opportunities and accept challenges after joining WTO in China's sports article industry.

Journal-of-Beijing-university-of-physical-education-Beijing,-P.R.China 25(2), 2002, 173-175, Total No. of Pages: 3

Lombardo,-J. Behind the numbers: how U.S. sports dollars are spent - professional services. Street-and-Smith's-sportsbusiness-journal-Charlotte,-N.C. 4(47), 11-17

Mar 2002, 36, Total No. of Pages: 1

Lombardo,-J Behind the numbers: how U.S. sports dollars are spent - operating expenses. Street-and-Smith's-sportsbusiness-journal-Charlotte,-N.C. 4(47), 11-17

Mar 2002, 35-36, Total No. of Pages: 2

Luo,-B-L Inquiry of the sports market. Journal-of-Chengdu-physical-education-institute-Chengdu,-P.R.China

28(1), 2002, 27-31, Total No. of Pages: 5

Lyberger,-M-R; McCarthy,-L. An analysis of volume consumption, consumer interest and perceptions of sport sponsorship as they relate to the Super Bowl

International-journal-of-sports-marketing-and-sponsorship-London,-England 3(4), Dec 2001/Jan 2002, 429-447, Total No. of Pages: 19

Macdonald,-R-D. Relocating teams and expanding leagues in professional sports: how the major leagues respond to market conditions. (Review)

International-journal-of-the-history-of-sport-London 17(4), Dec 2000,

194-198, Total No. of Pages: 4

Macdonald,-R-D. Sports economics: current research. (Review)

International-journal-of-the-history-of-sport-London 17(4), Dec 2000,

195-198, Total No. of Pages: 4

Maennig,-W On the economics of doping and corruption in international sports. Journal-of-sports-economics-Thousand-Oaks,-Calif. 3(1), Feb 2002, 61-89, Total No. of Pages: 29

Take me out to the ballgame

Mairin Burns (mairin.burns@tfn.com) Era of Stadium Financing Ends: But sports finance teams still have steady flow of related deals

Marburger,-D-R. Property rights and unilateral player transfers in a multiconference. ports league.

Maximising sport sponsorship investments: a perspective on new and

existing opportunities Currie,-N international-journal-of-sports-marketing-and-sponsorship-London,-England 2(2), June/July 2000, 159-166, Total No. of Pages: 8

Upon further review...When it comes to tax-exempt, stadium finance reform, stop cheering for the popular proposals and adopt simple reform

Miller,-J-J; Veltri,-F-R; Combs,-G-M. An analysis of disabled sport organizations resource-acquisition strategies. International-sports-journal-(West-Haven,-Conn.) 6(2), Summer 2002,

160-171, Total No. of Pages: 12

Miller,-B. Balancing the books: charting the impact of virtual advertising

Stadia-Brighton,-England (13), Dec 2001, 32-36, Total No. of Pages: 5

Mort,-J-K; Collins,-M-F Municipal golf in England: exploring performance indicators for local authorities

Managing-leisure-London 6(4), Oct 2001, 220-243, Total No. of Pages: 24

Moss,-D . Fundraising: sports trip package fundraiser. Physical-education-digest-Sudbury,-Ont. 17(4), June 2002, 24, Total No.

of Pages: 1

Niu,-Y-J; Wang,-X-F. Consumption behavior of and influences on sports lottery consumers. Journal-of-Hubei-sports-science-Hubei,PRC 20(4), 2001, 87-88;91, Total No. of Pages: 3

O'-Roark,-J-B Capital structure and team performance in professional baseball. Journal-of-sports-economics-Thousand-Oaks,-Calif. 2(2), May 2001, 168-180, Total No. of Pages: 13.

Overseas companies and their U.S. sports sponsorships

Street-and-Smith's-sportsbusiness-journal-(Charlotte,-N.C.) 4(53),

22-28 Apr 2002, 23-24, Total No. of Pages: 2

Paul Sweeney. Sports lending looms as big hit. USBanker; New York; Jul 1998;

Parrish,-R. Football'-s place in the single European market

Parrish,-R Soccer-and-society-(Essex,-England) 3(1), Spring 2002, 1-21, Total No. of Pages: 21

Pickle,-D. Gaps widen between financial have and have-nots.NCAA-news-(Indianapolis,-Ind.) 39(18), 2 Sept 2002, 1;12, Total No. of Pages: 2

Philip K Gray. Testing market efficiency: Evidence from the NFL sports betting market. The Journal of Finance; Cambridge; Sep 1997

Ren,-H; Wang,-K-Z; Xiao,-S-H; Zhao,-S-X; Chen,-G-Q. Reform in sport resource allocation and its development.

Journal-of-Tianjin-institute-of-physical-education-Tianjin,-P.R.China

17(1), 2002, 12-17;20, Total No. of Pages: 7

Reid,-F; Wilkinson,-L Standing up for the rights. SportBusiness-international-London,-England (69), May 2002, 34, Total

No. of Pages: 1

Sanderson,-A-R The many dimensions of competitive balance

Journal-of-sports-economics-Thousand-Oaks,-Calif. 3(2), May 2002,

204-228, Total No. of Pages: 25

Spencer,-N-E; McClung,-L-R Women and sport in the 1990s: reflections on "embracing stars, ignoring players"

Journal-of-sport-management-Champaign,-Ill. 15(4), 2001, 318-349, Total

No. of Pages: 32

Stoldt,-G-C; Miller,-L-K; Comfort,-P-G Through the eyes of athletics directors: perceptions of sports information directors, and other public relations issues. Sport-marketing-quarterly-Morgantown,-W.-Va. 10(3), Sept 2001, 164-172, Total No. of Pages: 9

Sweet,-D . Behind the numbers: how U.S. sports dollars are spent - licensed goods. Street-and-Smith's-sportsbusiness-journal-Charlotte,-N.C. 4(47), 11-17 Mar 2002, 33, Total No. of Pages: 1

Steven Kutz. Catching the fever. The Investment Dealers' Digest : IDD; New York; Jan 5, 1998

Szymanski,-S The economics of professional team sports. (Review)

Journal-of-sports-economics-Thousand-Oaks,-Calif. 2(3), Aug 2001,

297-299, Total No. of Pages: 3

The 21st century challenge: making women's sports a core global value

SGMA-today-North-Palm-Beach,-Fla. 10(2), Spring 2000, 12-15, Total No.

of Pages: 4

The use and misuse of economic impact analysis: the case of

professional sports Hudson,-I

Journal-of-sport-and-social-issues-Thousand-Oaks,-Calif. 25(1), Feb

2001, 20-39, Total No. of Pages: 20

Turner,-R. Philadelphia story: designing for revenue.

Stadia-Brighton,-England (16), May 2002, 50-52, Total No. of Pages: 3

Walmsley,-D Maintaining the view for the privileged few: can the market for luxury suites remain buoyant amidst economic gloom?

SportBusiness-international-London,-England (64), Dec 2001, 51-52,

Total No. of Pages: 2

Yang,-T-L; Zhang,-J-H; Xu,-S-T. Economic analysis on the effect of sports consumption for expanding domestic demand.

Journal-of-Xi'an-institute-of-physical-education-Xi'an,-PRC 18(4),

2001, 4-6, Total No. of Pages: 3

Young,-K Know logos. Corporate branding in sport: a Faustian bargain?

Stadia-Brighton,-England (13), Dec 2001, 26-27;29-30, Total No. of

Pages: 4

Xu,-B-L. Investigation and theoretical research on several problems of sports industry in China.

Journal-of-Beijing-university-of-physical-education-Beijing,-P.R.China 25(2), 2002, 148-151;172, Total No. of Pages: 5

Zhang,-H. WTO and the development in the sports industry of China.)

Journal-of-Shandong-physical-education-institute-Jinan,-P.R.-China

17(3), 2001, 8-11, Total No. of Pages: 4

Zhang,-Z-Y The improvidence for effect of sports industry on National economy growth. Journal-of-Beijing-Teachers-College-of-Physical-Education 12(3), 2000,

1-4, Total No. of Pages: 4